Vol. 4 No. 2 (2024): Journal of Multidisciplinary Issues

Articles

• Examining the Impact of Product Quality, Consumer Experience, and Perceived Value on Customer Loyalty: a Structural Equation Modeling Approach

  Betha Zionetha Mailoa,  Universitas Bina Nusantara,  Indonesia

  41-51

  DOI : https://doi.org/10.53748/jmis.v2i3.48
  

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• An Empirical Analysis on The Impact of Image, Value, Quality, and Satisfaction on Customer Loyalty

  Willa Aquarista,  Universitas Bina Nusantara,  Indonesia

  22-31

  DOI : https://doi.org/10.53748/jmis.v2i3.49
  

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• The Impact of Quality, Value, Image, and Satisfaction on Customer Loyalty: a Quantitative Study

  Erin,  Universitas Bina Nusantara,  Indonesia

  2-11

  DOI : https://doi.org/10.53748/jmis.v2i3.51
  

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• The Interplay of Corporate Image, Service Quality, Customer Value, and Satisfaction in Fostering Customer Loyalty: a Structural Equation Modeling Approach Using SmartPLS

  Eugenius Hansel Lee,  Universitas Bina Nusantara,  Indonesia

  12-21

  DOI : https://doi.org/10.53748/jmis.v2i3.52
  

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• Analyzing the Impact of Service Quality, Customer Satisfaction, Brand Image, and Customer Experience on Customer Loyalty

  Merryta Djakaria,  Universitas Bina Nusantara,  Indonesia

  32-40

  DOI : https://doi.org/10.53748/jmis.v2i3.53
  

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